AUSTERITY DELUXE / BY THE FUTURE LABORATORY
Issue 9, 1 December 2006
As a new generation of 'conscience consumers' seeks to justify is purchases, luxury brands and lifestyle designers are creating produces that re-embrace luxury's early 20th century obsession with uniqueness, provenance, authenticity, and innovation. Add to this the need to create indulgence that is sustainable, recyclable and experiential, and you are witnessing a new definition of luxury being born
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