Firstly, a note to any sceptics who suspect that the latest cover of
Contagious featuring
Nike Chalkbot painting the Contagious logo on the
Tour de France route was computer trickery. It wasn't. It happened. In Real Life. The supremely talented Chalkbot team at
Nike, Wieden + Kennedy and photographer
Bob Huff
who etched the logo in glorious yellow onto the French roadside, would
no doubt be able to fill in any doubters on the epic amount of effort
involved!
http://tiny.cc/Chalkbot According to
Facebook,
65 million people around the world now regularly access the social
networking portal via their mobile phone, a figure that has more than
tripled from 20 million at the start of the year.
Minneapolis based
&Yustin has launched
JC Penney Weekly Deals, which, it claims, is the first mobile app to deliver a department store weekly circular to iPhone and iPod Touch users.
www.andyustin.com
Hasbro kicks off
Monopoly City Streets on September 9. The game is a limited-run massively multiplayer online interface that, thanks to
Google Maps, allows players to develop property anywhere in the world in real time. More here
www.monopolycitystreets.comOnedotzero Adventures In Motion returns to
London's BFI Southbank from 9 -13 September
. The festival presents international moving image work prior to an international tour.
www.onedotzero.comDDB London's campaign for the
VW Tiguan,
which saw a group of people being given the vehicles to review, has
whittled the contestants down to a shortlist. Vote for your favourite
at
www.thepeoplesreviewer.com Go, Eric!
As the
Spotify iPhone app has now officially launched,
Daniel Ek,
the founder and CEO of the music streaming service told Sky News Online
that people will pay for £9.99 for the premium service in order to
listen to their music on the move. Read more and watch Ek demonstrating
the new service on his iPhone here:
http://tiny.cc/SkySpotifyMeanwhile, prepare for hysterical screaming as
The Beatles Rock Band launches on 9 September on
Xbox 360, PlayStation 3 and
Wii platforms.
www.thebeatlesrockband.comUNIQLO has launched an interactive catwalk to display its new collection.
http://www.uniqlo.com/collection Indian mobile operator
Aircel
attached an inflatable boat to a poster and invited residents of Mumbai
to cut the ropes if the monsoons intensified. It positioned the poster
above the
Milan tunnel, a particularly soggy spot. Via outdoor agency
Primesite in Mumbai. More detail here
http://tiny.cc/Aircel Twitter addicts beware: the micro-blog encourages attention spans to be fleeting, which is damaging our working memories, according to
Dr Tracy Alloway. More here:
http://tiny.cc/Record285 Meanwhile, the
BBC launches a brain training study and invites the public to join in.
http://tiny.cc/BBCBrain Finally,
Matt O'Shea, a recent graduate of
Portsmouth University, has set up a site to showcase up-and-coming digital creative talent.
http://digital-creatives.com
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