MONOPOLY / CITY STREETS
22 September 2009
As anyone who has bankrupted their mother on Boxing Day will tell you, Hasbro's classic property development board game, Monopoly, is all about the numbers
- Brand
- Hasbro
- Media Type
- Gaming
- Product Category
- Leisure & Entertainment
- Country
- UK
- Source
- News
- Tags
- Hasbro
- Gaming
- Online
- Interactive
However, even we were shocked by the scale of Monopoly City Streets - a new MMOG (Massively multiplayer online game) which piggybacks Google Maps to create the largest real-time Monopoly contest ever played. Let us explain...
In promotion of the pre-Christmas launch of the new Monopoly City Edition board game (in which players erect stadiums and skyscrapers instead of houses and hotels), Tribal DDB, London has developed a new virtual version of the game hosted at monopolycitystreets.com. After signing up, players are given an initial bank balance of 3 million Monopoly dollars which they can then use to purchase any street in the world - if it's on Google Maps, it can go in your portfolio. www.monopolycitystreets.com
The objective is then to construct as ambitious an assortment of properties as possible - from castles to parks, power stations to business complexes. As with the original game, the idea is to collect as much cumulative rent from these as possible, although you can sabotage your fellow players' dealings by using 'Chance' cards to place obstacles on their streets - halting construction of further properties etc. Would-be magnates can even argue things out and indulge in some virtual cigar-spitting via the Monopoly City Streets Twitter feed. http://twitter.com/monopolycitysts
In promotion of the pre-Christmas launch of the new Monopoly City Edition board game (in which players erect stadiums and skyscrapers instead of houses and hotels), Tribal DDB, London has developed a new virtual version of the game hosted at monopolycitystreets.com. After signing up, players are given an initial bank balance of 3 million Monopoly dollars which they can then use to purchase any street in the world - if it's on Google Maps, it can go in your portfolio. www.monopolycitystreets.com
The objective is then to construct as ambitious an assortment of properties as possible - from castles to parks, power stations to business complexes. As with the original game, the idea is to collect as much cumulative rent from these as possible, although you can sabotage your fellow players' dealings by using 'Chance' cards to place obstacles on their streets - halting construction of further properties etc. Would-be magnates can even argue things out and indulge in some virtual cigar-spitting via the Monopoly City Streets Twitter feed. http://twitter.com/monopolycitysts
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