Issue 21 / DVD content /

Issue 21

User messages written by a robot and submitted online as part of a physical…

Issue 21

Umbrella site leads to social networking and 'eat and meet' groups for 25 to…

Issue 21

Urban archaelogy as influencers filmed tracking inner-city buildings and…

Issue 21

Using tools such as Google Earth or Microsoft Virtual Earth to create aerial…

Issue 21

Integrated campaign showcasing John Deere skid steers online, on video and…

Issue 21

CBS show highlights Macy's festive credentials

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Robinsons provides digital pantomine-style fun

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User-generated maps, driven by community providing turn-by-turn navigation

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Doritos partnered with Guitar Hero to build buzz for the crisp brand

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A chair's graceful descent from space for Toshiba's TV series

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Oakley follow snowboard star Eero Ettala for branded show

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Using augmented reality to raise awareness of Lenovo's products

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Social network that connects musicians around the world

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Video shot at night showing the lights tracing the movement of skaters' bodies

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Sequence of games and animations across the internet

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Immersive online entertainment series released across multiple platforms

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Digital campaign utilising advergaming to promote car insurance

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Hyundai consoles the victim of a parking accident with a random act of kindness

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Online and TV ads communicating that eBay rivals any online shopping site

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QR codes on boxes inviting users to share the story of their box online

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A cinematic-quality ad promoting the latest title in the Halo gaming franchise

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iPhone app for users to order pizzas and play games while waiting for delivery

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Canal+ launches a cinematic-quality viral promoting original content

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Immersive 13-part web adventure about online privacy, identity and trust

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An augmented reality application produces 3D renderings on screen of all $1…

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Method supports US Government initiative

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Multi-platform experience extending a book into a digi-novel via cyber bridges

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Short animation video explaining the process of Street View to address privacy…

Issue 21

Digital mixer allowing users to create video mash-ups from three original…

Issue 21

Making music using a new skin-safe conductive body ink

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Spanish beer brand Mahou launches a crowd-sourced movie

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Nikon recruits Japanese pop act Helipcopter Boyz to promote the projector…

Issue 21

A virtual museum renders digital sculptures in real time that respond to both…

Issue 21

T-Mobile's offering comes to life through Josh's Band

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Film featuring giant 'Guitar Hero' game controlled by footballs

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Kronenbourg's take on pinhole cameras

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Series of viral films featuring animated DJs for launch of DJ Hero game

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Using a webcam to translate users movements to control an animated sock puppet…

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A clever flash website to promote UNIQLO's 2009 Collection

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An interactive film to relaunch the Blue Bell collection

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Limited edition scarves through a live, online pop-up shop

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Action figure toy packaging featuring augmented reality

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A multimedia campaign to launch the new Saab 'Change Perspective' line

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An app playing off global economic insecurity

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A global online game to launch the latest iteration of Monopoly

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VW boosts recycling through play encouraging users to use the bottle bank

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Nike ambassadors use iPhones to commentate on Buenos Aires 10K event

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An 'interactive storescape' made a shopfront a playable game of catch to…

Issue 21

Online 'choose your own adventure' experience to launch a line of grooming…

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A quad-screen installation portraying stories from four viewpoints

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Drinkers' own events were sponsored by the brewery

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A filmic horror experience to launch the latest limited edition Doritos…

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A 'stadium of dreams' was constructed using Heinken cans 'placed' online by…

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Always creates a branded content show pitching amateur dancers against one…

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A dance video with a twist becomes a live performance for the cinema-going…

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Gatorade aims to make minor matches as important as professional fixtures

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FIFA launches the latest iteration of its popular franchise

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No budget campaign followed Brammo journey to the White House to lobby for…

Issue 21

An online graphic novel game to launch the German national football team…

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BFGoodrich community connects with users on the open road

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Interactive campaign leads consumers to special edition Beck's bottles

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Online series gives youngsters a fashion fix on Bebo

Issue 21

The South African clothing brand created its own fake label, Luv Jozi, and…