Issue 24 / Q3 2010
Contagious acts like a creative early warning system.
Our quarterly magazine identifies the ideas, trends and innovations behind the world's most revolutionary marketing strategies. The accompanying DVD showcases over 60 pieces of high quality creative work sourced globally. Each campaign is presented in a 'challenge/solution/results' format, which analyses the effectiveness of these innovative marketing solutions.
70% of entries shortlisted for Titanium & Integrated shortlist at Cannes Lions 2009 had already been featured in Contagious.
Click on the links below to view the content of this issue.
Articles /
Case Studies /
Hot topics and expert opinion from the magazine
Which are the world's most contagious brands, and why?
Wildfire
/ Virtue
Issue 24
Patagonia's involvement in the Gulf Crisis, Sainsbury's Bee Hotels, Pepsi…
Wildfire
/ Technology
Issue 24
QR code wallpaper, self-folding 'smart sheets', Google Labs App Inventor,…
Wildfire
/ Design
Issue 24
Hyper-connected Weather Beacon, Gehry Partners Center for Brain Health, a…
The Colour of Money
/ By Joe Staton
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'It's good for you, me and the planet': the inexorable greening of consumption…
Ordered Chaos
/ Practical data visualisation
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Could data visualisation tools effect real world change?
Nouveaux Riches
/ Online popularity as currency
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The concept of popularity as a new currency is taking off
Mumsnet
/ Connected parenting
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The daddy of all parenting sites now attracts over one million users every
In a Word
/ By Martin Lindstrom
Issue 24
As media channels converge, could our inherent inability to multi-task affect…
The Game of Life
/ By Adrian Hon
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A new wave of 'life gaming' is spreading points beyond simple bar-hopping
The Viral Lift
/ By Jonah Peretti
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How silly websites, bored office workers, and the mullet hairstyle helped me…
Transient Ownership
/ By Colette Henry
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Post-recessionay trend brings fractional ownership to the masses
The Social Set
/ On-screen interaction
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A look at some of the movers and shakers in the world of on-screen interact
Small But Perfectly Formed
/ Little Brands, Big Thinkers
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This quarter's pick of eight small but perfectly formed companies
Wildfire
/ Did you hear?
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A book with a phone inside, a user-generated online photograph archive,…
Gatorade
/ The Fabled Formulation / By Nick Parish
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New products, renewed focus on athletes and a tactical approach to social m
DVD /
Video case studies of innovative advertising solutions and new technologies
kulula.com
/ You Know What
Issue 24
Tounge-in-cheek campaign to harness the hysteria around the 2010 World Cup
Nanhi Kali
/ A Girl Story
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A donation-based animated film series to raise donations for Nanhi Kali
Intel
/ The Creators Project
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Intel and Vice magazine collaborate to create an ongoing platform, digital…
Puma
/ After Hours Athlete
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A campaign to celebrate the 'after hours' athlete - the party people
Dentsu Mobile Art Lab
/ Phonebook
Issue 24
Kodansha links the iPhone to a digital picture book for children
OMO
/ Try Something New with OMO
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Unilever and Bullet placed GPS trackers in boxes of Omo to track a limited…
Unilever
/ Share Happy, Smile Activated Vending Machine
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A vending machine that rewards shoppers with an ice-cream in exchange for a…
Nike
/ Write the Future, Marcus Tulio Tanaka
Issue 24
Japanese fans tweet messages of support for the chance to have them carved…
Weekly Newsletter /
Services /
Contact Us /
Contagious CommunicationsDunstan House
14a St Cross St
London
EC1N 8XA
hello@contagiousmagazine.com
+44 (0)20 3206 9250
