News / Branded Content

SBTV SBTV / Going Viral

January 24, 2012

Ralph Cochrane looks at how SB.TV went from a London bedroom to 85 million…

Yeo Valley Yeo Valley / Boy Band

Issue 29

Yeo Valley create parody featuring The Churned, a farming-inspired boy band

Chipotle Chipotle / Back to the Start

Issue 29

Beautiful animation by restaurant chain praises sustainable farming

Orange Orange / The Feed

Issue 29

Telecoms brand creates an on-going platform of new, playful, surprising ideas…

Volkswagen Polo Volkswagen Polo / GTI Date Drive

Issue 29

Live 'scientific' experiment calculates how much sexier a Polo GTI can make…

Visit Wales Visit Wales / We Want Piers Bramhall

Issue 29

Unsuspecting man invited to experience Wales, and share it

Corona Corona / Experience the Extraordinary

Issue 29

Corona takes villagers from Bulin, China (the furthest point on earth from…

Christmas Ads Christmas Ads / Round Up

December 06, 2011

Brands have different perspectives on the festive season, none more so than…

Sony Music India Sony Music India / Why This Kolaveri Di?

November 29, 2011

Behind the scenes music studio shoot goes viral in India

Gatorade Gatorade / Everything To Prove

November 15, 2011

Sports drinks brand generates interest with branded content

Pepsi Pepsi / The Sound Of Football

November 02, 2011

Refresh project lets blind football players 'see' the pitch via tech

Chipotle, Carling, Yeo Valley Chipotle, Carling, Yeo Valley / Branded music and video

October 25, 2011

Branded content evolves with some interesting music and video commissions

Licra Licra / New Weapon

October 25, 2011

Powerful anti-racist film about the power of the internet spreads online

ASOS ASOS / Urban Tour

September 14, 2011

Epic interactive video experience promotes men's fashion line

Zyrtec, Dodge, Volkswagen Zyrtec, Dodge, Volkswagen / Branded scavenger hunts

September 12, 2011

A trio of efforts have participants looking high and low for branded loot